All about the eyes!

By Kirsti Shuba

Why is it that some days the skin around your eyes looks more dull, more lined than on other days?

The tell-tale signs of your lifestyle often show around your eye area. This includes:

• Too much or not enough sleep
• Eye rubbing
• Allergies
• Screen time
• Make-up removal
• A beautiful smile
• A good old laugh or a good old cry
• Bright light and UV damage
• Poor or imbalanced diet
• Low fluid intake

Your skin is much thinner around your eyes.

It has less oil glands than other areas of your skin. This leads to skin dryness and dehydration. Some days your eyes look fine and other days you feel like you’ve aged a decade over night!

Added stress on your eyes are increasing each day. We’re a nation of screen oglers. From the TV and computer to phone and tablets. Your eyes are squinting and straining for hours which will be stretching and pulling on the delicate skin.

Effortlessly make your dull tired eyes look youthful and luminous.

Dehydration presents itself around your eyes as darker, crepey skin. Your skin care will play a vital role in keeping your skin hydrated.

Dehydrated skin presents itself as fine lines, often mistaken for wrinkles. Imagine rehydrating your skin and plumping those lines up (and away).

You lose up to 300 ml of water through your skin every day.

Drinking plenty of H2O is a wise move to rehydrate your organs from the inside out. You can help yourself further by rehydrating your skin from the outside in. Look for rehydrating skincare products. Our Rehydrating Concentrate is ideal to use on your face and around your eyes. For best results it should be used beneath your Multi-Tasking Eye & Lip Balm.

The first signs of ageing appear around your eyes.

The skin around your eyes is thin, fragile and more prone to dryness (lack of oil), dehydration (lack of water). The signs of ageing and your inner fatigue advertised in billboard style, right in the middle of your face!

Your lower eyelid is not as mobile as the upper, so the muscles in that area are not as strong. As the muscle age and weaken the skin loses tightness. It looks loose.

Products designed for your eyes.

Dermatologist Patricia Farris, MD, a clinical associate professor says "Eye creams are formulated specifically for the delicate skin around the eye…they have a lot of active ingredients aimed at the problems we see around the eyes."

The first specialised eye product you may think of is an eye makeup remover and/or and eye cream. But there is more help available.

For a more instant result, our Instant Effect Eye Masks are the perfect 20 minute fix for plumping, brightening and smoothing the skin around the eyes. This salon strength eye mask is activated right before you use it.

Concentrated Sea Kelp and a Mineral Complex, saturated with hydra-boosting Hyaluronic Acid, this superior anti-ageing eye mask delivers instant visible results after just one use and sustained visible effectiveness if used two times a week. The skin around your delicate eye area will look visibly luminous, plumped and smooth and will feel hydrated, firm and revitalised.

Your eye care regime will become part of your daily skincare regime.

This along with good sleep and drinking plenty of fresh water will support the extra TLC you give.

Be gentle with your eyes, no rubbing, scrubbing, or dragging off your eye-makeup. Instead opt for an efficient and gentle eye makeup remover. Our Essential Face & Eye Makeup Remover is perfect for the job and like all our eye products has no added fragrance. Which is perfect for those with sensitive eyes.

Finally, head for the shade.

Exposure to light will have you squinting and too much UV will damage the delicate skin around your eyes. A sunscreen is a must and sunglasses with UV protection give you another layer of protection.

With Love,

Kirsti & Donna x
Co-Founders Katherine Daniels

As the cold months roll in it's easy to think SPF can take a backseat in your skincare routine. But Daily DNA Defence SPF30 is much more than just a sunscreen, it’s your final coat of skin armour, it’s weather protection for your skin.

Our award-winning, broad-spectrum SPF protects your skin from more than just UV rays. It guards against environmental pollutants and blue light
emitted from your screens. Meanwhile, winter’s cold air, winds and rain can damage your skin barrier.

During and after exposure to the elements, Daily DNA Defence protects and repairs your cells DNA.

And more than this, it’s the best make-up primer. Talk about a multi-tasking product! Its lightweight formula sits comfortably under your foundation, ensuring your make-up stays fresh and stays ‘put’ all day.

Keep reading as we deep dive into the benefits of Daily DNA Defence SPF30 and why it’s an essential part of your winter skincare regime.

Broad-spectrum, photostable protection with Daily DNA Defence SPF30

Not all SPF products are created equal, Daily DNA Defence SPF30 offers broad-spectrum protection. This means that it shields your skin from both UVA rays (the ones that age your skin) and UVB rays (the ones that burn your skin). If your moisturiser or foundation contains an SPF it’s worth checking, make sure you’re covered for both UVA and UVB. Many of those products only protect against UVB, leaving your skin vulnerable to the long-term damage caused by UVA rays.

I’m guessing that you follow your daily skincare regime to promote skin health and to keep your skin looking great for your age? Using Daily DNA Defence SPF30 will help you avoid undoing all that effort by providing the UVA protection your skin truly needs.

And here's the bonus: our SPF is photostable, meaning it won’t break down or lose effectiveness in the sun. However, if you're by the pool make sure to reapply every two hours as water, sweat and towel drying can remove it, leaving your skin vulnerable.

Blue light and pollution protection

In today’s world, your skin is up against more than just the sun. Daily DNA Defence SPF30 also shields your skin from two often overlooked threats: blue light and pollution.

Blue light, mainly from our smart devices and pollution in the atmosphere. Blue light and pollution trigger changes in your skin cells, even leading to cell death. Unprotected exposure to these will lead to hyperpigmentation and can damage your skin’s health. Most blue light comes from smart technology, which is used daily by most of us. Pollution is all around; levels are higher in towns and cities all year.

DNA Defence and Repair: protecting your skin at the cellular level

When your skin is exposed to radiation it faces more than just surface damage, your cells DNA is at risk. Daily DNA Defence SPF30 acts like a "virtual parasol," shielding your cells during exposure to harmful rays. But the protection doesn’t stop there. After exposure, your body naturally works to repair DNA damage. Your cells naturally produce an enzyme which kickstarts the repair process of your DNA. Thanks to the powerful repairing ingredients in our formula this process is accelerated up to 100 times, meaning your skin recovers faster, stays healthier and sustains less long term damage.

In summary, wear Daily DNA Defence SPF30 as your final coat of skin armour each day in all seasons and you can rest assured you’re doing your best to protect your skin.

Magical make-up priming

We know that finding the perfect daily SPF texture is a challenge. We’ve been there too. Most SPFs feel like a layer too many, leaving skin feeling greasy, heavy or cause foundation to slide off by midday. This is why we made our product for you. A super light veil, which is suitable for even the most sensitive skin. With no oily or white residue, it’s non-pore blocking and
dries over your moisturiser to become the best make-up primer you’ll ever use, keeping your foundation perfectly in place all day or all night long.

No make-up, no problem

For our men and/or non make-up wearers, our handy pocket size product gives you the same invisible veil and matt skin finish. Skiers, golfers and cyclists will love that it slips easily into a pocket, bag or pouch.

Where else should you be applying your SPF?

Your SPF isn’t just for your face, use all the way down to your décollete and up to your hairline. Not forgetting areas like the tops of your lips, ears, nose and the backs of your hands. These are often overlooked spots that are equally exposed to the sun, whether you’re lounging by the pool or simply driving. The backs of your hands are quick to show signs of ageing, so it’s vital to keep them protected. And if you’re grabbing some winter sun make sure to apply it to the tops of your feet.

How much SPF should you use?

Aim for about the size of a 5 pence piece for each application. However, this should come after Step 2 – Skin Boost and Step 3 – Skin Defence Cream in your skincare routine. If you're planning to sunbathe, apply Daily DNA Defence SPF30 at least 15 minutes before heading outside. Once you're in the sun reapply after 15 minutes for the ultimate protection, then continue every two hours.

And remember, swimming, sweating or towel drying can remove your SPF, so be sure to reapply regularly to keep your skin fully protected.

Blog posts

View all posts

A cleanser for every lifestyle, have you found your BFF?

By Kirsti Shuba

Party season skincare hacks.

By Kirsti Shuba

Your cart

Your cart is empty