Unlock your skincare dreams

By Kirsti Shuba

We know sunscreens are often incompatible with your make-up. We’ve been there too. Under a bullet proof layer of SPF, your make-up slides off by lunch time. Or maybe you’ve found that SPF has brought your skin up in spots? Or maybe SPF makes your eyes water?

You invest your hard-earned money into buying the best skincare products. You invest your time every morning and evening to apply your products. Are you going to undo your skincare aspirations this summer?

Your skin is vulnerable during the summer months. Don’t let your skincare investment go down the drain because of lack of protection in the sun.

Read on and find out how to avoid these pain points and why the SPF in your foundation isn’t giving you the protection you may think.

Other than the obvious, red, sore skin, sunburn goes further than being skin deep.

There’s nothing better than getting out into the sunshine. I know I feel better when the sun is shining. I love the feeling of the sun on my skin, the thought of Vitamin D being manifested within my body. But I have fair skin, I burn very easily.

As I said sunshine is important, it's not all bad. It helps produce Vitamin D, which is important for the growth of young bones and for prevention of osteoporosis of ‘older’ bones. While sunburn is uncomfortable (it makes me squirm when I see burned skin) it can also lead to skin cancer.

Skin cancer has been on the rise since the 1960’s.

Do you know that skin cancer is the most common form of cancer in the UK and cases have been on the rise since the 1960’s. It's often a hangover from childhood sun damage. So the message here, from me as a mum, is please take great care of your children or grandchildren’s skin during the summer.

From my perspective as a skincare expert (over 30 years in the skincare industry allows me expert status)! I understand that sun protection for your face comes with many pain points. Some of which are born from vanity, like make-up not sitting well over an SPF. Others are born from the need to keep your skin as safe as possible from changes in the DNA of your cells.

Past damage presents on your skin later in life.

Sunburn may be a thing of the past for many of us, but sadly past damage presents on your skin later in life and may include thickened skin, open pores, skin dehydration, lines and wrinkles (more than expression lines, we love to see laughter lines at Katherine Daniels)! and hyperpigmentation patches.

Our high-tech lifestyles also impact our skin, with blue light from smart technology having similar impact and presenting in similar ways to sun damage.

Pollution has a part to play too. Urban and rural pollution (pesticides, dust and animal gases) can cause the formation of hyper pigmentation marks.

How do you protect your skin from all of these things, which let’s face it are part of most people’s lifestyle.

You need an SPF which protects against UVA (ageing rays) and UVB (burning rays). You need to protect the DNA of your cells to keep them as safe as possible against mutation, which may lead to skin cancer. It would be great to stimulate the natural repair process of the cells DNA after exposure too (everyone's skin needs a helping hand)!

You’ll also need a product to protect your skin against the damage of blue light radiation.

Another to protect against pollution damage.

And wouldn’t it be nice if you weren’t left looking like a shiny, sweaty mess. That your make-up would sit beautifully over a well primed skin and last from day to night.

Enter… Daily DNA Defence SPF30.

It’s your final coat of skin armour. It’s weightless, totally undetectable. There’s no oily or white chalky residue. You won’t know you’re wearing it. It’s your skin’s guardian angel!

It’s so much more than a daily SPF.
It’s broad-spectrum protection for your skin (UVA & UVB).
It’s blue light neutralising and pollution protection.
It defends and repairs your cells DNA.
We haven’t added fragrance. Which often makes eyes sting or stream.
And it doubles as an exceptional make-up primer.

A photo-stable (won’t degrade in the sun) SPF30 packed full of active ingredients to help your skin and your skin cells stay well protected during exposure to the environment.

We haven’t added fragrance, we hate it when fragrance in SPF stings our eyes. It's non-comedogenic (non-pore clogging) and it's perfect for even the most sensitive skin.

Don’t just take our word for it. It’s a multi-award-winning product!

Find out more about Daily DNA Defence SPF30 here.

Your foundation, your SPF.

Your foundation may have an SPF already added to it. But the chances are it only contains UVB protection. This will protect you from the burning rays. To protect your skin from UVA damage (the ageing rays) your foundation must state that it has UVA & UVB protection. Remember your investing a lot into your skin every day of the year, the chances are you’ll want to stay looking as young as possible for as long as possible!? Protect your skin form both UVA & B.

A good option is our Pure Pigment Foundation Drops, use on prepped (your am skincare regime) and primed (Daily DNA Defence SPF30) and your guaranteed, broad spectrum protection and a peachy skin finish every single da. Shop Pure Pigment Foundation Drops here.

What about SPF’s giving you spots?

The answer is this. Follow your daily skincare regime and use your SPF as your final coat of skin armour and you won’t get spots from your SPF. This does mean you need to find the perfect weightless formulation (er, hum! Daily DNA Defence SPF30).

Your skincare will take care of the needs of your skin. Your SPF will protect against UV, blue light, pollution and make the best make-up primer you’ll ever use.

If you're poolside, on holiday, take your skincare away with you and use it as you would every day at home.

Remember to cleanse your skin thoroughly.

Sweat contains bacteria, as does the oil in your skin. If you’re sweating in the heat you need to cleanse your skin morning and evening as usual. I love our Essential Miracle Cleansing Jelly for travelling. It doubles as a hydrating, nourishing, aftersun mask too.

If you’re swimming and/or perspiring, re-apply your SPF every 2 hours.

If you’re at home going about your day-to-day life, our photostable formula will see you through the day.

Find out more about our Daily DNA Defence SPF30 here.

With love,

Kirsti x

As the cold months roll in it's easy to think SPF can take a backseat in your skincare routine. But Daily DNA Defence SPF30 is much more than just a sunscreen, it’s your final coat of skin armour, it’s weather protection for your skin.

Our award-winning, broad-spectrum SPF protects your skin from more than just UV rays. It guards against environmental pollutants and blue light
emitted from your screens. Meanwhile, winter’s cold air, winds and rain can damage your skin barrier.

During and after exposure to the elements, Daily DNA Defence protects and repairs your cells DNA.

And more than this, it’s the best make-up primer. Talk about a multi-tasking product! Its lightweight formula sits comfortably under your foundation, ensuring your make-up stays fresh and stays ‘put’ all day.

Keep reading as we deep dive into the benefits of Daily DNA Defence SPF30 and why it’s an essential part of your winter skincare regime.

Broad-spectrum, photostable protection with Daily DNA Defence SPF30

Not all SPF products are created equal, Daily DNA Defence SPF30 offers broad-spectrum protection. This means that it shields your skin from both UVA rays (the ones that age your skin) and UVB rays (the ones that burn your skin). If your moisturiser or foundation contains an SPF it’s worth checking, make sure you’re covered for both UVA and UVB. Many of those products only protect against UVB, leaving your skin vulnerable to the long-term damage caused by UVA rays.

I’m guessing that you follow your daily skincare regime to promote skin health and to keep your skin looking great for your age? Using Daily DNA Defence SPF30 will help you avoid undoing all that effort by providing the UVA protection your skin truly needs.

And here's the bonus: our SPF is photostable, meaning it won’t break down or lose effectiveness in the sun. However, if you're by the pool make sure to reapply every two hours as water, sweat and towel drying can remove it, leaving your skin vulnerable.

Blue light and pollution protection

In today’s world, your skin is up against more than just the sun. Daily DNA Defence SPF30 also shields your skin from two often overlooked threats: blue light and pollution.

Blue light, mainly from our smart devices and pollution in the atmosphere. Blue light and pollution trigger changes in your skin cells, even leading to cell death. Unprotected exposure to these will lead to hyperpigmentation and can damage your skin’s health. Most blue light comes from smart technology, which is used daily by most of us. Pollution is all around; levels are higher in towns and cities all year.

DNA Defence and Repair: protecting your skin at the cellular level

When your skin is exposed to radiation it faces more than just surface damage, your cells DNA is at risk. Daily DNA Defence SPF30 acts like a "virtual parasol," shielding your cells during exposure to harmful rays. But the protection doesn’t stop there. After exposure, your body naturally works to repair DNA damage. Your cells naturally produce an enzyme which kickstarts the repair process of your DNA. Thanks to the powerful repairing ingredients in our formula this process is accelerated up to 100 times, meaning your skin recovers faster, stays healthier and sustains less long term damage.

In summary, wear Daily DNA Defence SPF30 as your final coat of skin armour each day in all seasons and you can rest assured you’re doing your best to protect your skin.

Magical make-up priming

We know that finding the perfect daily SPF texture is a challenge. We’ve been there too. Most SPFs feel like a layer too many, leaving skin feeling greasy, heavy or cause foundation to slide off by midday. This is why we made our product for you. A super light veil, which is suitable for even the most sensitive skin. With no oily or white residue, it’s non-pore blocking and
dries over your moisturiser to become the best make-up primer you’ll ever use, keeping your foundation perfectly in place all day or all night long.

No make-up, no problem

For our men and/or non make-up wearers, our handy pocket size product gives you the same invisible veil and matt skin finish. Skiers, golfers and cyclists will love that it slips easily into a pocket, bag or pouch.

Where else should you be applying your SPF?

Your SPF isn’t just for your face, use all the way down to your décollete and up to your hairline. Not forgetting areas like the tops of your lips, ears, nose and the backs of your hands. These are often overlooked spots that are equally exposed to the sun, whether you’re lounging by the pool or simply driving. The backs of your hands are quick to show signs of ageing, so it’s vital to keep them protected. And if you’re grabbing some winter sun make sure to apply it to the tops of your feet.

How much SPF should you use?

Aim for about the size of a 5 pence piece for each application. However, this should come after Step 2 – Skin Boost and Step 3 – Skin Defence Cream in your skincare routine. If you're planning to sunbathe, apply Daily DNA Defence SPF30 at least 15 minutes before heading outside. Once you're in the sun reapply after 15 minutes for the ultimate protection, then continue every two hours.

And remember, swimming, sweating or towel drying can remove your SPF, so be sure to reapply regularly to keep your skin fully protected.