Introducing Total Skin Repair Concentrate

By Kirsti Shuba

We are proud to present our latest addition to Step 2 – Skin Boost

Our super charged anti-ageing concentrate is an SOS skin repair treatment for all skin types. Ideal for you if you want to give your skin a boost and up your anti-ageing game!

Our delicately scented superhero is packed with a powerhouse of 6 (yes 6!) youth boosting active ingredients, that will encourage your skin to function in a more youthful way (you can thank us later).

At KD we like to keep things (scientifically) simple, which is why all our products are named for ease of understanding and this newbie is no different. So, without ‘babbling on’ I have simply listed the main actions of the product, if you feel you want to know more, keep on reading!

In a nutshell Total Skin Repair Concentrate will:

Densify your skin if it’s becoming finer or thinner due to age
Firm
Lift
Bring radiance and a youthful glow to your skin
Protect and repair your skin cells from the ravages of toxic pollution particles
Protect and repair your skin cells from the damaging effects of UV radiation
Protect and repair your skin cells from radiation coming from blue light (smart device technology)
Soothe and calm your skin after UV exposure
Hydrate
Oxygenate
Finally, it will stimulate the vital functions of your skin and encouraging the production of your own collagen, elastin and hyaluronic acid.

Thanks to our 6 powerful active ingredients, your skin will be better equipped to defend itself from the toxic effects of pollution particles, blue light and UV radiation, all of which are contributing factors to the way your skin looks and feels.

You will be able to feel the product get to work as the key ingredients are absorbed into your skin which will tingle and become energised.

We think you’ll love the lightweight gel texture, which is absorbed quickly, without oily residue, leaving your skin feeling supple and hydrated and oh so silky to touch; making our Total Skin Repair Concentrate an ideal day and night-time skin boost.

Where can you use it?

Use on your face, neck and décolleté to add density and firmness, to bring radiance, give strength and provide a more even skin tone. Use it anywhere you see the signs of thinning, fine skin, not necessarily just your face and neck - think back of hands, bust and the inside of your upper arms too.

What results can you expect?

We believe that our products should enable you to achieve Better Skin For Life and if used regularly, Total Skin Repair Concentrate will help your skin function to be more active, produce more collagen and elastin which, in turn, means a firmer, more lifted skin and a reduction in the depth of fine lines and wrinkles. Day by day our key active ingredients will work hard to reactivate the youth mechanisms and function of your skin.

Now I know not all of you will want to know all of the ‘techie stuff’ but if you do, read on, find out about our ‘big 6’ ingredients in our Total Skin Repair Concentrate.

Packed full of 6 Active Ingredients here's the low down…

Linefactor C™– rich in hibiscus extract, a powerful source of vitamin C, this superhero will encourage the growth of your fibroblasts (these cells are responsible for the production of collagen and elastin along with other proteins known to keep your skin in great shape) and reduce brown pigmentation marks. Your skin will appear denser, firmer, lifted and more radiant. In fact, our studies show that after 42 days your skin will behave more youthfully, as if it was 10 years younger. This means less lines, and more lift!

Lipochroman 6® & Juveleven™ - these two ingredients work simultaneously to reduce attack on your skin from the ‘bad guys’ (free radicals). Attack is increased when your skin is exposed to environmental pollutants, this includes pollution particles, blue light and UV radiation. After exposure to these toxic substances, your skin’s ability to repair is boosted, allowing for normal cell activity, optimal cell function and cell life. Consequently, our tests show that Juveleven reverts cell rejuvenation to be like that of a skin 11 years younger!

Skinasensyl™ – calms, soothes and strengthens more fragile areas of your skin, enabling a more sensitive skin to be able to use a truly active product and benefit from the results. Otherwise for the less sensitive among us, this ingredient is great after exposure to UV rays, helping to soothe and repair skin – making this a must use product after a day at the beach.

Rhodella Violecea Micro Algae – our Algae is grown in specialised units where we enrich the plant with mineral and trace elements, making it rich in hydrating and oxygenating, skin perfecting ingredients, meaning that your skin will be translucent, supple and re-vitalised.

Flax Seed Extract – helps to prevent the deterioration of your skins existing hyaluronic acid, collagen and elastin supplies, while encouraging your skin produce more of these essential youth enhancing proteins. This ingredient is also known as the elixir of youth, helping to restore your skin’s density, working in conjunction with Linefactor C for less fine lines, renewed firmness and more lift!

As the cold months roll in it's easy to think SPF can take a backseat in your skincare routine. But Daily DNA Defence SPF30 is much more than just a sunscreen, it’s your final coat of skin armour, it’s weather protection for your skin.

Our award-winning, broad-spectrum SPF protects your skin from more than just UV rays. It guards against environmental pollutants and blue light
emitted from your screens. Meanwhile, winter’s cold air, winds and rain can damage your skin barrier.

During and after exposure to the elements, Daily DNA Defence protects and repairs your cells DNA.

And more than this, it’s the best make-up primer. Talk about a multi-tasking product! Its lightweight formula sits comfortably under your foundation, ensuring your make-up stays fresh and stays ‘put’ all day.

Keep reading as we deep dive into the benefits of Daily DNA Defence SPF30 and why it’s an essential part of your winter skincare regime.

Broad-spectrum, photostable protection with Daily DNA Defence SPF30

Not all SPF products are created equal, Daily DNA Defence SPF30 offers broad-spectrum protection. This means that it shields your skin from both UVA rays (the ones that age your skin) and UVB rays (the ones that burn your skin). If your moisturiser or foundation contains an SPF it’s worth checking, make sure you’re covered for both UVA and UVB. Many of those products only protect against UVB, leaving your skin vulnerable to the long-term damage caused by UVA rays.

I’m guessing that you follow your daily skincare regime to promote skin health and to keep your skin looking great for your age? Using Daily DNA Defence SPF30 will help you avoid undoing all that effort by providing the UVA protection your skin truly needs.

And here's the bonus: our SPF is photostable, meaning it won’t break down or lose effectiveness in the sun. However, if you're by the pool make sure to reapply every two hours as water, sweat and towel drying can remove it, leaving your skin vulnerable.

Blue light and pollution protection

In today’s world, your skin is up against more than just the sun. Daily DNA Defence SPF30 also shields your skin from two often overlooked threats: blue light and pollution.

Blue light, mainly from our smart devices and pollution in the atmosphere. Blue light and pollution trigger changes in your skin cells, even leading to cell death. Unprotected exposure to these will lead to hyperpigmentation and can damage your skin’s health. Most blue light comes from smart technology, which is used daily by most of us. Pollution is all around; levels are higher in towns and cities all year.

DNA Defence and Repair: protecting your skin at the cellular level

When your skin is exposed to radiation it faces more than just surface damage, your cells DNA is at risk. Daily DNA Defence SPF30 acts like a "virtual parasol," shielding your cells during exposure to harmful rays. But the protection doesn’t stop there. After exposure, your body naturally works to repair DNA damage. Your cells naturally produce an enzyme which kickstarts the repair process of your DNA. Thanks to the powerful repairing ingredients in our formula this process is accelerated up to 100 times, meaning your skin recovers faster, stays healthier and sustains less long term damage.

In summary, wear Daily DNA Defence SPF30 as your final coat of skin armour each day in all seasons and you can rest assured you’re doing your best to protect your skin.

Magical make-up priming

We know that finding the perfect daily SPF texture is a challenge. We’ve been there too. Most SPFs feel like a layer too many, leaving skin feeling greasy, heavy or cause foundation to slide off by midday. This is why we made our product for you. A super light veil, which is suitable for even the most sensitive skin. With no oily or white residue, it’s non-pore blocking and
dries over your moisturiser to become the best make-up primer you’ll ever use, keeping your foundation perfectly in place all day or all night long.

No make-up, no problem

For our men and/or non make-up wearers, our handy pocket size product gives you the same invisible veil and matt skin finish. Skiers, golfers and cyclists will love that it slips easily into a pocket, bag or pouch.

Where else should you be applying your SPF?

Your SPF isn’t just for your face, use all the way down to your décollete and up to your hairline. Not forgetting areas like the tops of your lips, ears, nose and the backs of your hands. These are often overlooked spots that are equally exposed to the sun, whether you’re lounging by the pool or simply driving. The backs of your hands are quick to show signs of ageing, so it’s vital to keep them protected. And if you’re grabbing some winter sun make sure to apply it to the tops of your feet.

How much SPF should you use?

Aim for about the size of a 5 pence piece for each application. However, this should come after Step 2 – Skin Boost and Step 3 – Skin Defence Cream in your skincare routine. If you're planning to sunbathe, apply Daily DNA Defence SPF30 at least 15 minutes before heading outside. Once you're in the sun reapply after 15 minutes for the ultimate protection, then continue every two hours.

And remember, swimming, sweating or towel drying can remove your SPF, so be sure to reapply regularly to keep your skin fully protected.